Analytics & Campaign Tools

Measuring campaigns needs cleanly tagged URLs — otherwise clicks show up as "direct" in Analytics or get split across several sources. These tools build correct UTM campaign URLs with utm_source, utm_medium and utm_campaign for Google Analytics 4 and check existing links for errors and inconsistent spelling.

UTM Campaign Builder — Build Tracking URLs

Build tagged campaign URLs with utm_source, utm_medium and utm_campaign for Google Analytics 4.

UTM Checker — Validate Your Campaign URLs

Read out, validate and clean up existing UTM campaign URLs — and catch spellings that split into separate sources.

Tools →